All posts in Google Update


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A Layman’s Guide to Understanding the Google Hummingbird Algorithm

Fundamentals Let’s start with a “before and after” example. Search for the phrase “attractions in Sydney”. Don’t just read; actually do it. Did you notice a bar that read “Sydney points of interest”? Did you also see that the same bar had 10 different images to help you know more about the attractions? Go back […]

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Penguin 2.1 – Aftermath, Recovery and More!

Penguin 2.1, which was released by Google on the 4th of this month, has impacted around 1% of the queries. It’s worth mentioning that the extent of impact in this case has been a bit less than some of the previous updates. If you look at disruptions caused by Penguin 1.0 and 2.0, apparently, they […]