Google Places Optimisation
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The Internet is a powerful tool but when used as a blunt instrument it casts a very wide net, which isn't always useful.
The rule is:
If your business is local, then you have to market local. It's a simple rule that many people forget.
Google Places is essential if you're trying to dominate your local market, but it takes the right touch – this is not the place for keyword stuffed listings that try to cast a wide net. We know how to do it, because we've done it, bringing targeted success to local businesses.
It starts with knowing the right categories and keywords to choose so that your listing turns up in the appropriate category searches in your neighbourhood. It doesn't do you any good to turn up in every search when you're looking for local people who know what they want. We know it's essential that your listing is complete, accurate – and tailored to draw people in. This can be tedious, and it's easy for important details to fall through the cracks, but we're intimately familiar with Google Places and how it works.
We've helped to optimise over 3500 Australian businesses on Google Places, and the amount of business we've directly driven to their doors is staggering.
If you need a new listing created on Google Places, we're the team to do it. If you already have a listing that isn't bringing in business, we can help with that too.
One vital aspect of Google Places that many people overlook is that you have to maintain your listing.
The initial setup is crucial, but as time goes by you have to make sure the information there is fresh and inviting to potential customers.
Let us run our eye over what you've already done and tell you why it's not working – and how we can make it work.
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Think you're the best judge of local marketing?
Let us prove to you that we know better – email or phone us and let's discuss how we can improve your local marketing efforts and get you real results.